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APPLEGREEN BARRINGTON
EXPANDING THE US BRAND
After opening its first location in Sturbridge, MA, Applegreen called upon Upland to help expand upon its New England footprint with its second multi-service plaza location in Barrington, NH. As the design architect, Upland provided interior design, furniture selection, and fixture and equipment drawings for the project. With Applegreen as the convenience store operator and Burger King as Applegreen’s franchise food offer, Upland developed US-specific brand standards that reflect the company’s globally recognized reputation for hospitality, while also ensuring compliance with Burger King’s brand requirements. The result is a cohesive blend of both brands within the building.
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